Clients are a pharma company based in Pune; old clients for whom we did successful brand building exercises and created corporate videos and presentations to help them grow. They wanted to get into medicines for children as a strategic next step; “Brinton Pedia” as a parallel, so wanted synergy in the brand and communication of Pedia with the mother brand. Client had low trust on any outsider with their brand communication.
After assisting Brinton with a growth-oriented branding exercise, Pedia was handled in a similar yet distinct way. Kept the style and language of the mother Brand, allowed the essence of communication of Brinton Pharma intact and created a separate identity for Brinton Pedia by setting the tone of the new brand vertical – all this was achieved by us as an international standard creative design agency.
Created corporate videos, packaging concepts and presentations for Brinton Pedia.
Okay, then what happened: Our international exposure helps designs become effective beyond boundaries. The brand is doing well, growing and selling well.